Agenda: Catalyzing Climate-Smart Agri-Food Innovation & Investment in Mexico

• How can Mexico adapt its agricultural practices to enhance resilience, boost domestic production, and meet export market demands? What strategies can be implemented to balance economic growth with environmental stewardship?
• How effective have policy initiatives and regulatory frameworks in supporting sustainable agriculture, and what opportunities can the new government bring to stakeholders in the agricultural value chain? Where do we need more coordinated efforts between government agencies, research institutions, farmers, and the private sector?
• With global investment in sustainable food systems on the rise, how can Mexico position itself as a prime destination for international food and agriculture companies to invest in climate-smart food production?

Moderator:
Jesús Alan Elizondo Flores, Director General, FIRA

Speakers:
Miguel Angel Curiel, Vice President & General Manager, DRISCOLL’S
Manuel Bravo, President & CEO Mexico, BAYER
Silvia Davila, President LATAM, DANONE

• How have innovation networks or hubs facilitated collaboration between farmers, researchers and other stakeholders, and what specific outcomes have resulted from these collaborations in terms of resource conservation, yield improvement, and technology adoption?
• What financial and technical support is needed to support rural producers to transition to sustainable and regenerative practices, and what are the key barriers for different crop types and farm sizes?
• How effective are government programs aimed at providing financial support and resources to smallholder farmers in supporting Mexican farmers? What improvements are needed to boost productivity, sustainability, and market access, and enhance their reach and impact?
• How are new technology platforms being leveraged by Mexican farmers to streamline access to capital and markets, and address the unique challenges faced by diverse farming communities across the country?

Moderator:
Enrique Riveros Echevarría, President, AARC (FARMERS ASSOCIATION OF THE CULIACAN RIVER)

Speakers:
Patricia Toledo, Head of Sustainability & Corporate Affairs Latin America North, SYNGENTA
Javier Delgado, CEO, SEMINIS CONSULTING
Mónica Campos, Innovation Ecosystem Head, NESTLÉ
Isabel Rodríguez García, Head of ESG, VERQOR

• What advanced irrigation technologies, such as precision irrigation and smart sensors, are being introduced to combat water scarcity, and how are they being adapted to suit farms of varying sizes, crops, and resources?
• What are the main technological barriers farmers face in implementing water-efficient solutions, and what strategies are needed to overcome these challenges, including financial resources and technological support?
• How can technology-driven educational initiatives and training programs be optimised to help farmers adopt and maximise the benefits of climate-smart farming, and what role can digital platforms and mobile applications play in these efforts?
• What lessons can be learnt from other water stressed regions such as North Africa and the Middle East, regarding water usage, and how can they be applied to Mexican agriculture?
• What role do advanced seed technologies, such as drought-resistant and climate-resilient crop varieties, play in mitigating the effects of water scarcity in Mexico, and how can their adoption be accelerated amongst small and large-scale farmers?
• What opportunities exist for international water companies and start-ups to bring their solutions to Mexico and partner with regional companies?

Moderator:
Daniel Block, Partner, MERCY CORPS VENTURES

Speakers:
Ricardo Medina, Senior Vice President, Head of the Americas, NETAFIM
Sebastián Beatrisini, Agricultural Director, CITROFRUT
Servando Valdez Dumas, Agriculture Sr Director Lead – LATAM, PEPSICO
Juan Pablo Molina Baranzini, Operations Director, BERRYMEX
Sofía Hernández Morales, Corporate Social Responsibility – Carbon, DIAGEO

• How can Mexico scale up the adoption of regenerative agriculture practices across diverse agroecological zones, climatic conditions and different farm sizes?
• How are large food companies collaborating with supply chain partners to implement regenerative agriculture programs? What lessons have been learned from these schemes that can be applied to other agricultural sectors or regions?
• Which economic incentives and policy frameworks are needed to support farmers in transitioning to regenerative agriculture? How can corporates, NGOs and public agencies work together to ensure this transition is economically viable for producers?
• What challenges does common land ownership present to the transition to regenerative agriculture? How can it be ensured that farming regeneratively is financially and socially viable for the producer?
• What investment opportunities does regenerative agriculture present? How can impact investors use their capital to create a positive environmental impact through climate finance schemes?
• How can it be ensured that regenerative agriculture contributes effectively to soil health improvement, water conservation, biodiversity and greater climate resilience whilst also meeting food security and economic development goals?

Moderator:
Stevie Smyth, Managing Partner, REGENERA VENTURES

Speakers: 
Alejandra Vazquez Langle, Vice President Global Sustainability, GRUPO BIMBO
Jelle Van Loon, Associate Director for Sustainable Agrifood Systems & Regional Representative for Latin America, CIMMYT
Luis Rolando López Medina, General Director & Country Head Mexico, OLAM FOOD INGREDIENTS
Raul Alejandro Ugarte, Director of Resource Science, ACADIAN PLANT HEALTH

• How will the potential phase-out of chemical inputs and the focus on high-value produce for export, drive innovation in Mexico’s biological crop protection market?
• What are the latest advances in biotech that can be applied to Mexican agriculture? What emerging trends in biologicals should be prioritized for research and innovation?
• What can be done to drive down the prices of bio-inputs? What effect does Mexico’s regulatory landscape have on the development of new biological inputs?
• What strategies can be deployed to educate Mexican producers on the use of biologicals? What financial and technical assistance is needed to integrate new products into practices and facilitate this transition?

Moderator:
Adrian Percy, Executive Director, N.C. PLANT SCIENCES INITIATIVE

Speakers:
Jagdish Nainwal, Regional Director – LATAM, UPL 
Cecilia Valdes Canales, Head of Innovation & Sustainability, Mexico & CAC, YARA
Cristóbal Casillas Silva, Director of Agriculture Operations, JOSE CUERVO
Andrey Zarur, Founder & CEO, GREENLIGHT BIOSCIENCES
Carlos Fajardo, MesoAndean Biologicals Leader, CORTEVA AGRISCIENCE

Elevate your knowledge and engage in meaningful conversations with industry experts. Join focused, interactive discussion groups to deep dive into industry-critical topics most relevant to you and your business. Each roundtable discussion group is hosted by an expert on a specific theme offering you a valuable opportunity to network, brainstorm solutions and discuss ideas with your peers on shared areas of interest.

• Regenerative Yields: Harnessing Innovation for Water, Soil and Crops
  Host: Julio Antonio López Lizárraga, Digital Farming Solutions Director, BAYER
• Supply Chain: Optimizing Agri-Food Finance for Supplier Development (In Spanish)
  Host: Jorge Antonio Rosas Estavillo, Agribusiness Director, HSBC MEXICO
• Labor Shortages: Combining Tech & Business to Meet Consumer Berry Demand
  Host: Miguel Angel Curiel, Vice President & General Manager, DRISCOLL’S
• Driving Innovation: Lessons and Experiences for Accelerators in Agriculture
  Host: Jelle Van Loon, Associate Director for Sustainable Agrifood Systems & Regional Representative for Latin America, & Pieter Rutsaert, Seed Systems Specialist, CIMMYT
• Smallholder Farm Credits: Access Solutions & Support the Transition to Regenerative Agriculture 
  Host: Sofia Diaz Rivera, Head of Sustainability Mexico, DANONE
• Chronic Drought: Adapting Wheat & Barley Production Strategies for Water-Stressed Areas (In Spanish)
  Hosts: Inti Sarahi Pérez Casillas, CSR & Sustainability Director, & Miguel Angel Esquivel, Plant Manager & National Barley Production, HEINEKEN
• Soil Health: Biology as the Basis for Regenerative Agriculture 
  Host: Gerardo Guerrero, COO, SOLENA
• Agriculture 4.0: Digital Innovation for Productive and Sustainable Farming (In Spanish) 
  Host: Juan Carlos Anaya, General Director, GRUPO CONSULTOR DE MERCADOS AGRÍCOLAS
• Scaling the Venture Ecosystem: Catalyzing AgTech to Meet the Climate Challenge
  Hosts: Maria Paula Gomez, Innovation Manager, MERCY CORPS VENTURES

• What role does artificial intelligence play in enhancing the efficiency of the agricultural value chain? What solutions does AI bring for reducing water use, detecting pests, predicting weather, and optimizing fertilizer use?
• What best practices can be shared from successful AI implementation in other countries that could be adapted to Mexico’s unique agricultural challenges?
• How are AI solutions being co-created between public research agencies and farmers, agronomists and extension agents? How can these efforts be further supported? How can these collaborations serve as a model for other companies looking to leverage AI?

Speaker:
Francisco Corona, CTO México, MICROSOFT

• How do digital tools enhance transparency and efficiency in the agricultural supply chain, and how does this lead to better access to financing for farmers?
• What are the long-term benefits for both farmers and financial institutions when leveraging digital tools in agriculture?

Speaker:
Luis Macias, Founder & CEO, GRAINCHAIN INC

This session showcases local and international start-ups who have innovative solutions to the core challenges the country’s agricultural sector faces. Companies will pitch their solutions to a panel of judges – followed by Q&A to delve deeper into their products, strategies, and vision for the future.

Investor Judges:
Hector Martinez, Founder, LOOM CAPITAL
Alberto Alonzo, Partner, Sustainable Food LATAM, RESPONSIBILITY INVESTMENTS AG

Start-Ups:
Pablo Crespo, COO & Co-Founder, AGROW ANALYTICS
Jesús Enrique García Pérez, CEO, SEPOC
Francisco Meré, Founder & CEO, BLOOMS
Luis Lascurain, CEO & Founder, FASTFARM
Leopoldo Herrera, Director and Co-Founder, NEPTUNUS BIOTECH
Adolfo Nicolas Angeles Govea, Founder, ECOSCIENCE LAB

• How can agricultural innovation be fostered within Mexico? What lessons from Brazil’s successful agtech sector can be applied to replicate this success in Mexico?
• How are family offices, venture capital firms, impact funds, corporates, and private equity funds deploying capital in the region? What are the trends in capital allocation?
• What sectors are currently attracting investor interest in Mexican agtech? What are investors looking for in Mexican agtech start-ups? What gaps exist in the market that need to be filled?
• What are the main funding challenges start-ups are facing, and how can these be addressed effectively?
• How should investors, corporates, and public research centers collaborate to support and nurture Mexico’s brightest talent and innovative ideas?

Moderator:
Tomas Peña, Managing Partner, THE YIELD LAB LATAM

Speakers:
Alberto Gómez-Obregón, Managing Partner, CO_CAPITAL
Bernardo Milesy, Managing Partner, GLOCAL LATAM
Ariadne Caballero, Partner, SP VENTURES
Armando Laborde, Partner, NEW VENTURES

• How can international agri-food companies build and nurture strategic partnerships with Mexican growers to maximize the potential of nearshoring?
• What strategies can large growers in Mexico employ to align their operations with evolving consumer preferences for environmentally conscious agricultural products and practices?
• How is the growth in exports to the US impacting technology adoption in agriculture, and how are international agribusinesses working with growers in Mexico to support innovation on the farm?
• How are food and beverage brands taking advantage of the nearshoring opportunity in Mexico to streamline their supply chains and reduce operational costs?

Moderator: 
Juan Carlos Anaya, General Director, GRUPO CONSULTOR DE MERCADOS AGRÍCOLAS

Speakers:
Juan Cortina Gallardo, President, NATIONAL AGRICULTURAL COUNCIL
Mariuz Calvet, Chief Sustainability Officer México, SANTANDER
Claudia Janez, Executive President, CONMÉXICO
Altagracia Gómez, Coordinator, ADVISORY COUNCIL FOR REGIONAL DEVELOPMENT AND BUSINESS RELOCATION FOR THE MEXICAN GOVERNMENT

• How are data-driven decision-making and precision farming practices, such as drones, sensors and IoT devices being used to optimize resource management and enhance crop yield? Which technologies have had the greatest impact on farm efficiency and productivity?
• What are the main barriers hindering widespread adoption of precision agriculture practices in Mexico, and how can these barriers be effectively addressed?
• How are technologies being adapted to meet the needs of smallholder farms? What considerations regarding practicality, affordability, and useability are crucial for successful technology integration in these contexts?
• How is technology facilitating the integration of smallholder farms into the agricultural value chain, enhancing transparency in pricing and improving market access?

Moderator:
Zak Laffite, President, WONDERFUL CITRUS

Speakers:
Meghan Bodo, Director, Data + Digital Products, NUUP
Jesús Alan Elizondo Flores, Director General, FIRA
Iván Iglesias Aguirre, Agrobusiness Director, GRUPO MODELO
Pedro Ronzani, Head of LATAM, EARTHDAILY AGRO
Luis Macias, Founder & CEO, GRAINCHAIN INC

• What opportunities exist for Mexican growers to implement tech solutions that drive greater transparency and trust from farm to final delivery, and how can buyers and supply chain partners support these investments?
• In what ways can growers utilize digital platforms and data analytics to strengthen their supply chain, expand their market reach, and attract new buyers?
• How does pricing volatility in the agricultural sector impact farm financial sustainability, and what strategies can growers and buyers adopt to mitigate these risks?

Moderator:
Pat McCullough, CEO & Chairperson of the Board, PRODUCEPAY

Speakers: 
Randy Riley, President, GOLDEN SUN INSIGHTS
Adolfo Arroyave, Director of Operations and Sourcing, ZANO FRESH
Enrique Domínguez Hernández, Planning Director, CALIFORNIA GIANT BERRY FARMS

• What gaps in understanding exist regarding the best practices and real-world outcomes of regenerative agriculture?
• How have the results of the Regenerative Agriculture Data MasAgro project, supported by CIMMYT and SADER, contributed to improving yield stability, profitability, and sustainability in maize and wheat production in Mexico?

Speaker:
Andrea Gardeazabal, ICT4Ag – Monitoring, Evaulation and Learning Manager, CIMMYT

• What innovative agri-fintech solutions are being developed for the Mexican market, and how will they help support rural growers to access credit?
• What specific solutions exist to mitigate risks in agriculture, such as those related to weather and market volatility, and how do digital platforms enhance capabilities in managing those risks?
• What lessons can traditional financial institutions learn from agri-fintech platforms to reduce the high interest rates on loans for farmers? What can banks do to reduce the financial risk of lending to smallholder farmers?
• What collaborations exist between public institutions, traditional finance and fintech to co-create targeted solutions for Mexican farmers?
• What examples exist of agri-fintech implementations that have supported farmers and the agricultural value chain across Latin America, and how applicable are they to Mexico?

Moderator:
Vanessa Bello, Principal, SP VENTURES

Speakers:
Carlos Corominas, Head of Inclusive Impact and Sustainability – LAC Region, VISA
Hugo Garduno Ortega, CEO, VERQOR
Sebastian Molina Gasman, Principal, Latin America, ACCION

• What differences exist between the various Agri-Food Tech ecosystems of Latin America, and how do they compare with other, more developed ecosystems globally?
• What role does IDB Invest play as an investor in the Agri-Food Tech ecosystem, and what is the core focus of their efforts?
• How can large Latin American corporations leverage partnerships with Agri-Food Start-Ups?
• How can large corporations collaborate with IDB Invest to incorporate digital technologies that increase competitiveness and sustainability?

Speakers:
Carlos Narvaez, Principal Investment Officer & Head of Agribusiness (A.I.), IDB INVEST
David Brogeras, Principal Officer & Head of Digital Transformation Advisory, IDB INVEST

• How can advanced technologies be effectively integrated into CEA practices in Mexico to enhance productivity and optimize water use?
• What are the most effective strategies for managing crop diseases and pests, specifically ToBRFV, within controlled environments? What new technology is being used to mitigate these risks?
• How are growers trialing new seed varieties and growing systems to increase efficiency and productivity in the market?
• How is growth in the export market driving CEA to ensure continued high-quality produce year-round? Which segments have seen rapid growth and how is the industry keeping up with demand?
• What is currently being grown in open field agriculture which would be more cost effective and efficient to be produced in controlled environments? What are the trade-offs with growing indoors?
• With labor shortages in rural areas and a predominantly urban population, are vertical and container farms the future of urban food consumption in Mexico?
• What partnerships and collaborations are essential for successful market entry for CEA companies and long-term growth in Mexico? How can relationships with local producers, associations and government bodies be leveraged?

Moderator:
Guillermo Jimenez Cardenas, Former President, MEXICAN ASSOCIATION OF PROTECTED HORTICULTURE

Speakers:
Lauro Rivera Millan, VP of Quality, NATURESWEET
Noé Velazquez Lopez, Agronomist, Specialist in Agricultural Mechanical Engineering, AUTONOMOUS UNIVERSITY OF CHAPINGO
Rigoberto Guerrero Acero, CEO Mexico, HORTIFRUT
Ryan Lefers, Founder, IYRIS
Rubén Ramírez, Country Manager Mexico, IFPA (INTERNATIONAL FRESH PRODUCE ASSOCIATION)

• With 37% of food production being lost due to deficiencies in transport and logistical systems in Mexico, what are the latest innovative solutions improving the efficiency of transporting produce?
• What new technologies are tackling the issues of food contamination, deterioration, and physical damage in the cold chain? How are innovations such as smart sensors, IoT and traceability technologies being used to monitor the quality of produce throughout its journey to consumers?
• What innovations in biotechnology are helping to maintain the freshness of produce for longer? Where is this technology being applied in Mexico, and what is its importance for the export market?
• How is data being leveraged to optimize the journey of agricultural produce from farm to fork? How is artificial intelligence being used to forecast supply and demand, and how is this data being used to reduce food waste?

Moderator: 
Mariana Jiménez, CEO, MEXICAN FOOD BANK NETWORK

Speakers:
Ana Paula Franco, Global Lead of Commercial & Social Impact, JÜSTO
Ryo Baldomero Aranda, Head of Cold Chain and Chemicals, MAERSK
Eric Burgett, CTO, PULSE FOODS
Malkeet Padda, CTO, HAZEL TECHNOLOGIES
Daniel Cossío, Regional Director LATAM, VILLAGE CAPITAL

• What impact will the FDA’s Food Traceability Final Rule have on producers in Mexico? How are the larger growers preparing for this new regulation, and how can smallholder farmers be supported to conform to it?
• What affordable traceability solutions are available to smallholder farms to meet these certification requirements?
• How can technologies and innovations such as satellite monitoring, blockchain, and geospatial analysis enhance traceability and transparency in crop supply chains?

Speaker:
Jesús Martínez, Information Technology Projects Manager, APEAM (ASOCIACIÓN DE PRODUCTORES Y EMPACADORES EXPORTADORES DE AGUACATE DE MÉXICO)

• What are the primary challenges facing Mexico’s dairy sector, and how are farmers responding?
• What must be done to improve productivity throughout the dairy value chain, in order for Mexico’s dairy industry to be self-sufficient?
• How do the effects of climate change, such as drought, affect dairy farmers? How can farmers be supported to improve the efficiency of their dairy production to mitigate these effects?
• What technological advancements have been developed in recent years in the dairy value chain, and how applicable are they to farmers across Mexico?
• What innovative new financial solutions exist that support smallholder farmers in dairy production?

Moderator:
Ricardo Villavicencio, President, CANILEC (THE NATIONAL CHAMBER OF THE MILK INDUSTRY)

Speakers:
Neil Peixoto, VP R&D, Quality & Sustainability, GRUPO LALA
Jose Tiburcio, LATAM Small Holders Venture Lead, BAYER CROP SCIENCE
Ricardo Alberto Valdés Quintanilla, President, AMLAC (THE MEXICAN ASSOCIATION OF MILK PRODUCERS)

• How can Mexico capitalize on its strategic geographic advantages to drive agri-food investment into the region?
• What new opportunities will the new Mexican government bring for agri-food investment, and how could the result of the US election effect Mexico’s agriculture industry?
• What role can impact investors play in directing capital towards environmentally sustainable agriculture in Mexico?
• What sectors of Mexican agriculture are currently being underfinanced, and how can it be ensured that this changes in the coming year?

Moderator:
Stuart M. Williams, Founder & Chairman, IN PLACE IMPACT

Speakers:
Carlos Eduardo Narvaez, Principal Officer and Head of Agribusiness, IDB INVEST
Adrian Garcia Casarrubias, Head of Mexico Activities, THE KIRCHNER IMPACT FOUNDATION
Ana Laura Fernandez, Vice President of Impact Investing, FONDO DE FONDOS
Jose Luis Masjuan, Principal Investment Officer – Agribusiness Latin America, IFC
Goldie Shturman, Managing Director, Latin America Investment Funds, U.S. INTERNATIONAL DEVELOPMENT FINANCE CORPORATION